That Smells Like


Takeout pizza and a DVD are a natural fit for many. So Domino's Pizza in Brazil decided to combine the two in a campaign

While people were watching the movie, the heat of the DVD player affected the disc. When the movie ended and they ejected the disc, they smelled pizza. They also saw pizza the discs were printed to look like mini pies, and carried the message Did you enjoy the movie? The next one will be even better with a hot and delicious Domino's Pizza

by swipe-inc | 2013-05-27 15:38 | Food